Reframing the debate

WorldChanging: “Priorities for a Healthy Future” — How Not to Convince the Public:

Describe to me a Washington which is an engine of prosperity, full of good jobs, healthy living, livable communities and technological optimism — all because it has embraced bright green standards and made itself an international leader in creating tomorrow’s solutions today. … Emphasize how those who disagree with those goals are sacrificing our economic vitality, making us less safe, endangering our kids health, killing jobs and wrecking communities.